Saving money by couponing is all the rage! If your business is looking for a creative new promotional idea, consider offering envelopes designed to hold coupons that also offer printed space on the front for a shopping list. Here are a few tips for this creative marketing idea:

• The backside (flap side) of the envelope offers the best real estate for a marketing opportunity such as your logo, website, and tagline, without taking away from the usefulness of the lined list area on the front of the envelope.
• Consider branding the front of the envelope as well by designing with your corporate colors or faded logo watermark behind the list area (be sure it doesn’t interfere with readability of a hand-written list).
• If your business offers coupons, consider including a few printed coupons with each envelope.
• Take advantage of the opportunity to include a marketing statement stuffer that promotes upcoming sales, events, or new products.
• Offer additional envelopes via request on your website. This will not only draw people to your website, but will also increase your marketing database or ensure contacts are correct.

Want to be remembered for giving away marketing items your audience can actually use? Order your shopping list envelopes today!